6 Image-to-text Tools, AI-powered

Artificial intelligence-based tools can generate photos and illustrations from text descriptions. But similar tools can do the opposite: turn images into text.

Here are six of my favorites.

Accessibility and SEO

Image to Text. AI’s understanding of images is new and imperfect. Still, it’s helpful in my experience.

Image to Text provides short, AI-powered descriptions of an image. Upload an image, and the tool will describe it. (It’s less helpful for illustrations, however.) Image to Text offers free and premium versions.

Screenshot of a young girl writing on paper with a caption below the image.Screenshot of a young girl writing on paper with a caption below the image.

Image to Text provides short descriptions of an image, such as “a young girl sitting at a table writing on a piece of paper.”

Gradio’s InkyMM, another tool, provides free detailed descriptions of any image. It offers two models: MPT and Dolly. The latter produced much better results in my testing, even for complex illustrations.

Images of two llamas with a descriptionImages of two llamas with a description

Gradio’s InkyMM provides detailed descriptions of any image, such as this painting of two llamas.

Both tools can create alt text, essential for visually-handicapped users and search engine optimization. For SEO, consider tweaking the text with targeted keywords.

Social Media Captions

CaptionIt is a freemium phone app that creates captions for social media. Upload a photo and choose the caption’s style. CaptionIt will then generate captions based on those settings and the photo content. The tool has increased my productivity and improved my captions.

CaptionIt’s free version is limited. The (much) more robust Pro version is $1.99 per month.

Image of a female in a sailboatImage of a female in a sailboat

CaptionIt creates captions from an image such as this digital marketer in a sailboat.

Text-from-image Extraction

Text extraction tools are not new. Many accessibility screen readers include them. AI makes those tools more accurate — for accessibility, SEO, video scripts, and more. The tool extract text from images, video frames, and presentation slides.

Nanonet’s free text-from-image extraction tool can process any image up to 30 MB in seconds. The output is a downloadable text file. The tool can also extract hand-written text but with inconsistent results in my test. Nanonets also offers a free Google Chrome extension.

Google Lens is a mobile app alternative to Nanonets. It is built into the Google Search app for iPhone and Android. Grant the app access to your photos, choose an image, and then navigate Text > Select all > Copy text.

For excessive text on images, consider extracting and then pasting it into ChatGPT for a summary.

Image-to-text Translation

Google Translate is a popular and free web-based tool to translate text alone or on images.

Google Translate will detect text (typed or handwritten) on any image and produce that image translated into the chosen language or as text alone.

Translate, like Lens, is built into Google’s Search app.

Screenshot of Russion text on an image and then a translated version in EnglishScreenshot of Russion text on an image and then a translated version in English

Google Translate can detect text on any image and then translate it on the image.

Sceenshot of handwritten words on an image and then translaterSceenshot of handwritten words on an image and then translater

Google Translate can detect and translate even handwritten words on an image.

AI Basics for a Competitive Advantage

Artificial intelligence is big news in 2023. Businesses are rushing to use it for a competitive advantage. But can AI really help? Or does it merely generate a lot of subpar blog posts and meta descriptions?

ChatGPT, Bard, and other language models will undoubtedly create a ton of inferior blog posts. Yet AI is entering a new phase that could produce many new opportunities. IBM described the advances in 2023 as a “step change in AI performance and its potential to drive enterprise value.”

Understanding the developments that have enabled those advances may help managers and owners at retail, ecommerce, and direct-to-consumer businesses employ AI to their benefit.

Foundation Model

Ask someone how ChatGPT works. You might hear phrases like “large language model,” “generative AI,” or “vectors.” All describe aspects of ChatGPT and similar platforms. Another answer is to say ChatGPT is a foundation model.

An AI to predict the best-selling price for a product on an ecommerce site once required training that model on thousands or even millions of transactions. It would get the job done, but would take time.

A foundation model takes the process back a step. It is trained in an unsupervised way on a much larger set of information — the entire internet.

This generalist approach differs from traditional AI models trained for a singular, specialist task and is analogous to a virtual jack-of-all-trades. It leverages a broad knowledge base to perform an array of tasks, from producing human-like text to recognizing patterns in complex data sets.

Such a model excels in its flexibility. Its initial training in comprehensive and diverse data equips it with a foundational understanding of many topics.

The foundation can be fine-tuned for specific applications — such as predicting the best-selling price for a product on an ecommerce site — in a fraction of the time, data, and resources as previously required, making it potentially transformative.

Generative AI

Generating code, copy, or anything is the next concept to consider. Take the real-world example of GitHub Copilot. It uses OpenAI to process natural language into entire sections of code.

Platforms such as GitHub Copilot and ChatGPT are said to be “generative” when they create something that did not exist in that form.

Home page of GitHub Copilot showing its logo evolving from OpenAI.Home page of GitHub Copilot showing its logo evolving from OpenAI.

GitHub Copilot is a code-writing generative AI stemming from the OpenAI foundation model.

Google is evolving to generative AI search results. The search engine will no longer present only links to web pages or even snippets from those pages. Instead, it will generate answers — albeit ones containing links.

In the context of ecommerce, a merchant could share a slew of product specifications with a generative AI tool and ask it to produce descriptions of those items.

Compare that to my article in 2016, “How to ‘Manufacture’ Product Descriptions for Ecommerce,” which described a five-step (manual) process.

My article used a soup spoon as its example product and ultimately developed this product description.

Hungry for some hearty chicken noodle or creamy clam chowder? This soup spoon has a large bowl meant to haul bisques and broths to your mouth. In fact, this soup spoon can hold about three times as much soupy goodness as your standard table spoon. You could take three times as many bites, or you could buy this soup spoon and slurp large.

I recently pasted that article into ChatGPT and asked it to learn the process and write a product description for a hammer. Here is what it generated.

Ready to take on your next DIY project? This hammer is built with a high-grade steel head, ensuring lasting sturdiness. It’s designed to deliver powerful, impactful hits every time you swing. Get the job done right and add this reliable hammer to your toolkit today.

The AI created a new hammer description. It combined its foundation model knowledge with the specific process I gave it.

Generating something new is part of what makes a foundation model so flexible.

Large Language Model

AI generates many things with images, audio, and videos. But text is among the most important forms of generative AI for business.

Tools such as ChatGPT, Google’s Bard, and Jasper introduce us to another concept: large language models.

An LLM uses its foundational knowledge to predict what word should follow another.

Last week I watched the engineering director of a software company give a short presentation about AI to his company. He cleverly described LLMs.

“I want to talk about how these models work,” he began. “I don’t really know what I am talking about, so think of this less as a factual presentation and more of me stringing together a set of words, each word making sense based on the words preceding it, but without 100% correctness being my primary goal.”

When you provide it with “don’t cry over spilled…,” an LLM will likely come up with the word “milk.” It can guess that word because of its foundation model.

Applications

Understanding foundation models, generative AI, and LLMs helps us contemplate how artificial intelligence creates business opportunities. Thus we wouldn’t typically ask ChatGPT to develop a product. But we could ask it to analyze market gaps for potential product opportunities.

AI Audio Tools for Meetings, Podcasts, Text-to-speech

Managing audio is a key component of modern business. Zoom meetings, YouTube videos, and podcasts, as examples, involve listening, adjusting, and transcribing speech.

There’s no shortage of sophisticated audio tools. I’ve tested a selection of them that claim to use artificial intelligence. Here are my findings arranged by the use case:

  • Transcribing,
  • Podcast tools,
  • Meetings, webinars,
  • Text-to-speech.

AI-powered Audio Tools

Transcribing. AudioNotes uses artificial intelligence to convert speech into text. Upload an audio file or speak to the tool and it will transcribe and summarize. The transcription is available for 30 languages, but the summaries are in English only. My tests for this post were in English.

AudioNotes saves all transcripts and summaries automatically in users’ dashboards. Unfortunately, it does not save the audio inside the text. Users can tag the notes to find them quickly and can share them with other registered users.

AudioNotes saves summaries (shown here) and transcripts automatically in users’ dashboards. Click image to enlarge.

Use the tool to create transcripts of videos or podcasts or to record ideas and outlines. In a live chat, an AudioNotes rep told me an iPhone app is coming in “two to three weeks.”

AudioNotes offers a free, limited plan and a blizzard of paid plans under “Personal,” “Pro,” and “PodNotes” categories. Each has multiple pricing models ranging from $49 per year to $249 per month.

Recorder, a free Google app for Android devices, is a close alternative to AudioNotes.

Podcast tools. Podcastle is a multi-feature tool for creating better podcasts. It uses AI to:

  • Improve audio quality by removing background noises,
  • Create podcast transcripts and outlines,
  • Detect and remove filler words — e.g., “um,” “ah,” “like,” “you know.”

Podcastle can create transcripts of podcasts and detect and remove filler words. Click image to enlarge.

The free “Basic” plan includes three hours of audio, limited access to the editing tools, and a watermark on the transcriptions, among other limitations. Paid plans are “Storyteller” and “Pro” for $11.99 and $23.99 per month. Both have extensive features and capacity.

Close alternatives to Podcastle are Auphonic, Descript, and Adobe Podcasts.

Meetings, webinars. Otter is an AI assistant that automatically generates meeting transcripts and summaries. Invite Otter to your meetings on Zoom, Microsoft Teams, or Google Meet. It will turn voices into text and capture slides.

Screenshot of an Otter transcript and summary.Screenshot of an Otter transcript and summary.

Otter automatically generates meeting transcripts and summaries, turning voices into text and capturing slides. Click image to enlarge.

Add comments to the transcript and share with your group. The summary resembles a table of contents: clicking sections will take you to that spot in the recorded audio, making recordings easy to navigate.

Otter is also a helpful tool to record and transcribe podcasts.

Otter’s free “Basic” plan includes 300 monthly transcription minutes — 30 minutes per conversation. “Pro” and “Business” plans cost $8 and $20 per month, billed annually.

MeetGeek is a close alternative to Otter.

Text-to-speech. Murf is an AI voice generator to turn text into speech. It’s handy for creating video voiceovers — such as for YouTube and TikTok —  and audio versions of articles. Paste the text into the tool, and it will generate the audio.

Murf offers multiple voices — male, female, educator, developer, more. The differences were stark in my testing. Some voices were much better than others. So listen to a few before selecting one. Then add pauses and adjust the speed and pitch as needed.

Screenshot of a Murf dashboard showing text sections to convert into speech.Screenshot of a Murf dashboard showing text sections to convert into speech.

Murf is a voice generator to turn text into speech, handy for creating video voiceovers. Click image to enlarge.

Murf’s free plan includes 10 minutes of voice generation and three users. “Basic,” “Pro,” and “Enterprise” plans are $19, $26, and $99, per user per month, billed annually. Each offers progressively more features.

Speechify is a close alternative to Murf.

Testing 7 AI Logo Generators

Creating a logo used to be a nightmare. I remember brainstorming a concept and then emailing back and forth with a designer to obtain a satisfying result. Artificial intelligence is making the process easier.

This post recaps my test of seven AI logo generators.

7 AI Logo Generators

Brandmark offers a free AI-driven logo generator. To use:

  • Type your brand name,
  • Add your slogan (optional),
  • Provide at least one keyword,
  • Select a color scheme.

The results include multiple fonts and color combinations, all editable for colors, icons, slogans, layout, and background. I wasn’t impressed by Brandmark’s initial logo, but the editor helped tweak it to my preferences.

Brandmark

Namify is a brand name generator with free AI-generated logos. To create a name and logo in Namify, simply type your keyword. The tool will generate name ideas, each with three potential logos.

Namify is handy when launching a site as it checks available trademarks and social media names.

Namify

MarketingBlocks is a paid platform with graphic design tools. To test its AI logo creator, activate a 5-day free trial (with a credit card). Then select the “Designer,” type your brand name, and let the platform generate logos based on that name and your preferred color.

Similar to Brandmark, MarketingBlocks offers editing features (including a collection of potential icons) to alter the AI-generated versions.

Users can save their logo for other MarketingBlocks tools, such as adding it as a watermark to videos or graphics, resuing its color scheme on other visuals, and even designing business cards.

MarketingBlocks

Shopify offers a free AI logo creator. To use:

  • Select a category,
  • Choose a style — e.g., calm, creative, elegant, innovative, vintage, modern,
  • Type your logo name.

The results are available in minutes. You can edit any logos for colors, icons, and layout.

Here I chose the “Innovative” category.

Shopify

Logoai allows users to generate and edit logos for free. But saving the results requires a paid plan starting at $29 per month and $59 for Pro (to generate high-resolution logos).

To use:

  • Type your brand name and optional slogan,
  • Choose the category,
  • Select an optional color scheme,
  • Pick a style — e.g., modern, elegant, futuristic, playful, handwritten.

Here are my logos with the “modern” category.

Logoai

Designs.ai is a free and instant logo generator. Type your brand name, choose your industry, select one of three categories, and choose your color scheme. The tool will generate five logos.

Here are my creations in the “Autumn” color scheme.

Designs.ai

Logo.com is the only generator on the list allowing a keyword from the start. The results were more appealing at first glance.

Users can customize each logo and download it and the icon as a .png and .svg. The editor will also show your logo on various promotional settings and materials.

Logo.com

Helpful?

I couldn’t pick a favorite AI logo generator from the seven on this list. All helped brainstorm a concept, but none provided useful results without editing. Concepts alone, however, can be expensive. Thus the tools are worthwhile.

15 Free Themes for WooCommerce

WooCommerce is a free, open-source ecommerce plugin to turn a WordPress website into an online store. There are a variety of free and customizable themes to help.

Here is a list of themes for WooCommerce. There are themes for ecommerce shops, multipurpose themes for niche businesses, and multi-page and one-page themes. All are free, though most offer premium versions as well.

Storefront

Home page of StorefrontHome page of Storefront

Storefront

Built and maintained by WooCommerce core developers, Storefront is a clean and simple theme with a responsive layout, and a flexible and nestable grid system. Storefront is based on the popular Underscores starter theme used by Automattic for all themes on WordPress.com.

Astra

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Astra

Astra is a popular and customizable theme featuring more than 240 starter templates. Customize without code and change the design through various options in the WordPress customizer. Control the design of posts and pages. Manage width and content. Astra has over 1 million active installations.

Hestia

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Hestia

Hestia is a clean and modern one-page theme. Import the ready-made starter sites with a single click. Tweak the home page or the ready-made designs directly from the customizer. Hestia integrates with WooCommerce, Gutenberg, and popular page builders.

OceanWP

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OceanWP

OceanWP is a multipurpose theme for ecommerce. Enable or disable shop elements as needed and change their order of appearance. Control your page layout, and enable theme sections with a few simple clicks. Increase conversions by enabling multi-step or distraction-free checkout. OceanWP comes with three mobile menu styles and has over 700,000 active installations.

GeneratePress

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GeneratePress

GeneratePress is a lightweight WordPress theme focusing on speed, stability, and accessibility. It is compatible with all major page builders, including Beaver Builder and Elementor. GeneratePress is fully responsive, uses valid HTML and CSS, is translated into over 25 languages, and has over 500,000 active installations.

Neve

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Neve

Neve is a fast and customizable multipurpose theme suitable for ecommerce shops, small businesses, agencies, and blogs. It has a minimal design and is highly extendable. Neve works with Gutenberg and most page builders, such as Elementor, Brizy, Beaver Builder, Visual Composer, SiteOrigin, and Divi. Neve has over 300,000 active installations.

Zakra

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Zakra

From ThemeGrill, Zakra is a modern multipurpose theme with more than 10 free starter sites, including Online Store, Digital Marketing, and Agency. Create sites for any niche, including ecommerce, business, blogging, magazine, and portfolio. Zakra is fast, secure, and search engine friendly.

Rife Free

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Rife Free

Rife Free is a multipurpose WordPress theme with seven ready-to-use starter layouts. WooCommerce compatible, it’s suited for a shop or portfolio site to showcase products or project-centered work. Rife Free also has a single-page website option.

Shopping Cart

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Shopping Cart

Developed by Theme Freesia, Shopping Cart is a WordPress theme for a responsive ecommerce store. It features multiple sections and widgets on the front page, navigation and social menus, a logo, color options, and more.

Botiga

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Botiga

Botiga is a modern theme for WooCommerce to get an online store up and running fast. Showcase your products in a clean, minimal design. Customize and change every part of your website in real time. Botiga comes with three gallery styles for product pages.

Sydney

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Sydney

Sydney comes with a library of predefined layouts, elements, and sections. Pick your layout and adjust the options. The free version includes three starter sites and six blog layouts. Integrates with WooCommerce to build compelling shopping experiences, including Wishlist, Product Swatch, Multistep Checkout, and more.

Kadence

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Kadence

Kadence is a full-featured WordPress theme featuring starter templates for an ecommerce site, podcast, course creator, local business, agency, personal brand, and more. Use the drag-and-drop builder to customize the header, menus, buttons, social icons, and shopping cart. Customize with 12 pre-configured color palettes and 12 font pairings. Kadence has over 200,000 active installations.

Woostify

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Woostify

Woostify is a fast, lightweight theme optimized to load quickly using as few resources as possible. Designed entirely with WooCommerce integration, Woostify removes conflicts with plugins, despite WooCommerce updates. Woostify is built to optimize for search engines.

eStore

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eStore

eStore is a clean and customizable responsive WordPress theme for ecommerce. This theme is compatible with WooCommerce and the YITH WooCommerce Wishlist plugin.

Customify

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Customify

Customify is a free and flexible WordPress theme featuring dozens of templates and a comprehensive header and footer builder. Make changes visually with the WordPress customizer. Edit and fine-tune the site with any page builder.

20 Free Web Design Tools from Winter 2023

Free resources from the design community can enhance an ecommerce site.

Here is a list of new web tools and design elements from winter 2023. There are image generators, no-code builders, user-testing tools, mockups, free fonts, and more.

All the tools are free or have free plans, though most also offer premium versions. The fonts are free for commercial projects. Before using a font, be sure to verify its terms.

Free Design Tools

Miro AI is a mind-mapping tool with machine-learning models to generate images, remove backgrounds, and produce stickies. Work with sticky notes, images, cards, code blocks, and sequence diagrams. Generate expansive, multi-branch mind maps automatically.

Home page of MiroHome page of Miro

Miro AI

PersonaGen is a user persona generator for any project. PersonaGen quickly analyzes your target audience and generates accurate user personas that help you better understand your customers.

Relicx records user sessions and then analyzes them with machine learning to identify visitor flows.

Rayst is a Chrome extension that reveals the companies, statistics, and technologies of the web and individual sites.

Home page of RaystHome page of Rayst

Rayst

Linkify is a link-in-bio and an all-in-one tool to connect with your audience, primarily from social media. Linkify is in pre-launch until April.

Galileo AI creates editable user interface designs from a simple text description. Utilize AI to design faster than ever.

Outerbase is an interface for your database that doesn’t require coding. Create queries, columns, rows, tables, and schemas without writing SQL. Edit your data inline and collaboratively like a spreadsheet.

Home page of OuterbaseHome page of Outerbase

Outerbase

Ivory is a third-party client for the Mastodon microblogging platform from the creators of Tweetbot.

Mirrorful is a simple, open-source system infrastructure. Install Mirrorful to generate colors and other design tokens for your project. Then, import these tokens directly into your app.

Usera is a tool for in-app usability testing. Show prototypes inside your app. See how users interact and where they touch the screen.

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Usera

Fonty.io is a tool to analyze and display the fonts used on any website. Just enter the URL to learn more about its typography.

Ordinary Prompts for Ordinary People is a collection of interesting prompts for ChatGPT.

Royal Stuff for Creators is a collection of no-code and free resources for creators. There are more than 100 resources for entrepreneurs, creators, designers, and developers.

Popsync is a search tool to find and compare images from various sources. Search for a photo and get a curated canvas of quality versions. Save time finding and approving images by searching multiple providers at once.

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Popsync

Free Fonts

Joyful Berlin is a shadowed-graffiti display font with a classic, thick, and chunky look.

Home page of Joyful Berlin showing the fontHome page of Joyful Berlin showing the font

Joyful Berlin

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Nugia Vintage is a retro-styled serif font with bold curves. It has a 1970s vibe suitable for nostalgic banners or vintage logos.

Home page of Nugia Vintage showing the fontHome page of Nugia Vintage showing the font

Nugia Vintage

Workbench is a clean and friendly handwritten font.

Home page of Workbench showing the fontHome page of Workbench showing the font

Workbench

FatBrush is a handwritten font that’s disruptive and memorable.

Home page of FatBrush showing the fontHome page of FatBrush showing the font

FatBrush

Variera is a geometric and semi-condensed sans serif typeface primarily for display and visual impact. Thin and light italics are free.

Home page of Variera showing the fontHome page of Variera showing the font

Variera

Woodshed is a decorative serif font with a retro vibe inspired by vintage posters.

Home page of Woodshed showing the fontHome page of Woodshed showing the font

Woodshed

A Web Designer’s Tech Stack

I’ve been a web designer since 2001 and an agency owner since 2005. Our clients are mainly churches and smaller businesses, including ecommerce companies.

Our practice has evolved over the years from focusing entirely on design to now addressing content and branding first. After all, the design of any website follows from its purpose and audience.

Thus the tech stack for my agency includes tools to understand and communicate a client’s mission. Like many project-oriented firms, we rely on apps to manage our time and dialog internally.

But purpose and messaging are the DNA that dictates design. Our tech stack below includes those tools, but, in a sense, design is the easy part.

A Web Designer’s Tech Stack

Sunsama. Smart distribution of my time is a must for every project at the agency. I use Sunsama, a daily planner, to care for my well-being while distributing time blocks that make sense for how I am neurologically wired.

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Sunsama

Asana. Our projects start with good planning. All are outlined in detail to avoid pieces falling through the cracks. Asana, a project management platform, keeps our entire team on track while also informing the client. A centralized portal such as Asana ensures we finish on time and on budget. Our average web project involves over 200 tasks!

Dropbox. We use Dropbox for storage mostly. We like its team features and how it connects with our local computers. Our favorite part, however, is Dropbox Paper.

Dropbox Paper. To write this article I used Dropbox Paper. It’s Google Docs without the Google complexity. Dropbox Paper is simple, intuitive, and distraction-free. It’s an excellent replacement for Google Suite unless you use spreadsheets.

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Dropbox Paper

Slack is our tool for internal communication. We appreciate its easy transition from desktop to mobile. And since we also use it for external groups, Slack replaces much unnecessary email.

ChatGPT we open daily. Rephrasing a site’s conversion content, condensing it, and applying a tone of voice are a few of our uses.

Coolors. Most designs start with a color palette. Coolors is our choice for the task. It has an amazing palette generator and seemingly endless color combinations. It also produces colors from a given image.

Home page of CoolersHome page of Coolers

Coolers

Lordicon has a comprehensive library of icons and Lottie animations. Lordicon’s team is devoted to its community and will create custom icons. Just add your need to their wishlist.

Canva has made design easy. We use it to create simple templates for (i) website backgrounds, (ii) Open Graph images, and (iii) photos with a specific shape or filter. Clients can then easily update their sites. For example, once we create the shape and filter, clients can drag and drop images instead of cropping, resizing, and retouching from scratch.

Affinity. Adobe Suite’s price increases are enabling less-costly alternatives. Affinity is one of them. It’s our tool to edit photos and work on vector files and designs. It’s very affordable (with a lifetime fee), and it’s lightweight and won’t crash. Affinity generates the same designs as Adobe but with significantly lighter files. The passionate community is a big plus.

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Affinity

20 Free Ecommerce Icon Sets

Icons can enhance an online store’s overall design and help shoppers navigate and buy. Plenty of icon sets are available from talented designers for no cost.

Here is a list of free icon sets for ecommerce stores. Some are for transactions, others for navigation, calls to action, and more. All are free. Before using a set, be sure to verify its terms.

The Free Flat eCommerce Icon Set

Screenshot of icons from The Free Flat eCommerce Icon SetScreenshot of icons from The Free Flat eCommerce Icon Set

The Free Flat eCommerce Icon Set

The Free Flat eCommerce Icon Set, courtesy of Freepik and posted on Speckyboy.com, is a set of 50 icons covering key areas of ecommerce, including shopping cart and basket status, payment methods, delivery, shopping categories, and more. The icons come in SVG and PNG formats.

Free E-Commerce Logo Kit

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Free E-Commerce Logo Kit

This ecommerce logo kit features designs for popular payment methods and providers, including PayPal, Google Pay, credit and debit cards, and crypto. Images are AI and XD files.

38 Flat-Line Ecommerce Icons

Screenshot of icons from 38 Flat-Line Ecommerce IconsScreenshot of icons from 38 Flat-Line Ecommerce Icons

38 Flat-Line Ecommerce Icons

This is a pack of 38 free flat-line ecommerce icons for the InVision community, in AI, EPS, and SVG formats. The pack includes icons for buy buttons, shopping bags, calculators, and more.

Shopicons

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Shopicons

Shopicons is a free essential ecommerce icon pack available as SVGs and PNGs in light, regular, bold, and filled styles.

Linea Free Iconset

Screenshot of icons from Linea Free IconsetScreenshot of icons from Linea Free Iconset

Linea Free Iconset

Linea Free Iconset includes an ecommerce collection of 730 vector icons in addition to those grouped under basic, software, arrows, weather, and music.

E-commerce & Navigation Vector Icons Set

Screenshot of icons from E-commerce and Navigation Vector Icons SetScreenshot of icons from E-commerce and Navigation Vector Icons Set

E-commerce & Navigation Vector Icons Set

This is a set of 48 ecommerce and navigation vector icons on PixelBuddha. Download and modify in Illustrator, Photoshop, or Sketch. The collection is free by subscribing to a mailing list.

50 Free eCommerce Icons

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50 Free eCommerce Icons

Here is a colorful set of 50 free ecommerce icons from Miyuki Uchiyama on Dribbble.

54 Free E-commerce Icons

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54 Free E-commerce Icons

This is a free set of 54 ecommerce icons from Virgil Pana on Dribbble. The set includes icons for payment, packaging, shipping, and more.

The Free Flat & Stroke eCommerce Icon Set

Screenshot of icons from The Free Flat & Stroke eCommerce Icon SetScreenshot of icons from The Free Flat & Stroke eCommerce Icon Set

The Free Flat & Stroke eCommerce Icon Set

Here’s another free collection from Freepik and Speckyboy, containing over 50 ecommerce icons in a bold, flat style in SVG and PNG formats.

Free E-Commerce Icon Set

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Free E-Commerce Icon Set

This set of 50 outlined ecommerce icons is from Grzegorz Teszblr, posted on Behance.

80+ Free Vector Flat Shopping Line Icon Set

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80+ Free Vector Flat Shopping Line Icon Set

From the Design Bolts tech blog, this is a free set of 80-plus flat-line vector shopping icons for ecommerce projects.

Lynny Icons

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Lynny Icons

Lynny Icons, from 1001FreeDownloads.com, features 450 icons across eight categories, including ecommerce, weather, and more. The files are in AI, EPS, and PNG formats.

39 Free E-Commerce Flat Vector Icons

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39 Free E-Commerce Flat Vector Icons

From Inscribemag.com and Ecomm.design, here’s a free set of 39 flat vector icons for ecommerce projects.

160 Flat E-commerce Icons

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160 Flat E-commerce Icons

From Creativebin, this set provides icons for seemingly every ecommerce need.

E-Commerce Icons Pack

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E-Commerce Icons Pack

This is a set of simple and clear ecommerce icons in three styles: line, fill, and rounded. Images come in five formats: AI, EPS, PDF, PNG, and SVG.

19 Hand Drawn Free Download Icons

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19 Hand Drawn Free Download Icons

Here is a collection of friendly hand-drawn icons in a simple, outline design.

Checkout & Delivery Icons

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Checkout & Delivery Icons

This free icon set by EpicPxls addresses ecommerce checkout and delivery.

Ecommerce Icon Set

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Ecommerce Icon Set

From GraphicsFuel, this is a set of 18 free flat ecommerce vector icons, created in Adobe Illustrator and thus scalable.

Responsive eCommerce Icon Set

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Responsive eCommerce Icon Set

This is a responsive ecommerce set with essential icons, all available in three sizes — for desktop, tablet, and mobile — and six formats.

Free Credit Cards

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Free Credit Cards

Here is a collection of credit card and payment icons.

21 Productivity Tools for 2023

Want to be more productive in 2023? Many affordable tools can help accomplish your goals and get things done.

Here is a list of productivity tools to utilize in the year ahead. There are tools for individuals and teams to manage time, develop good habits and collaborate and optimize the work experience. Most of these tools have free plans.

Productivity Tools for Individuals

Focus Keeper is a customizable Pomodoro timer, a management tool that breaks work into 25-minute stints with 5-minute breaks. After a few cycles, take an extended break. Price: Basic is free. Pro is $5.99 per year.

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Focus Keeper

Freedom is an app and website blocker to remove distractions and focus on what matters. Start sessions on-the-fly or schedule dedicated time. Plan sessions that recur daily or weekly. Price: Basic is free. Premium is $8.99 per month.

135 is an app to prioritize your day. Choose to accomplish one big, three medium, and five small things. Create your own headings and rearrange tasks as needed. Price: Basic is free. Premium is $2.50 per month.

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135

Tweak is a minimal to-do list and task planner. The app is built around a weekly calendar view without hourly scheduling to organize your life and work without stress. Price: Basic is free. Premium is $2.83 per month.

Todoist is an advanced task manager and to-do list. Customize your list with filters, labels, priorities, and more. Use project templates to get started. Link Todoist with your calendar, voice assistant, and more than 70 other tools. Price: Basic is free. Premium plans start at $4 per month.

Beeminder is an app to set goals and monitor progress, with monetary penalties if you fall short. Beeminder costs nothing to join, with three goals for free. Charges kick in when you fail to complete your goals in time (“derailments”). The cost depends on how you set your pledge and how often you derail. Price: Basic is free. Premium plans start at $8 per month.

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Beeminder

RescueTime is a productivity and time management app that analyzes your work style and meeting schedule, comparing your results against benchmarks. Use the coaching to help you stay on track and receive end-of-day summaries. Use focus sessions to block sites that negatively impact your work. Price: Basic is free. Premium plans start at $6.50 per month.

SelfControl is a free and open-source application for macOS to block your own access to distracting websites. Set a timeframe to block, add sites, and start. Until that timer expires, you will be unable to access those sites, even if you restart your computer or delete the application. Price: Free.

FacileThings is a productivity app based on the Getting Things Done system of collecting, categorizing, and eliminating tasks. FacileThings will guide you to a successful GTD implementation. Integrate with email, Google Calendar, Evernote, Google Drive, and more. Track your activity to motivate your progress. Price: Plans start at $7 per month.

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FacileThings

Any.do is a task management and reminder app. Easily organize all your tasks, lists, and reminders in one place. Sync across all devices. Use one-time, recurring, and location-based reminders. Control your day, week, and month with calendar events and tasks in a single view. Price: Basic is free. Premium plans start at $3 per month.

Habitica is a free habit-building and productivity app to game your work life. Use rewards and punishments for motivation and a social network to inspire. Check off tasks to level up your avatar and unlock in-game features such as battle armor, mysterious pets, magic skills, and even quests. Use your winnings to buy in-game or custom rewards. Price: Free. In-app purchases available.

Streaks is a to-do list to form good habits. A streak is extended every day you complete a task. Broken streaks reset to zero days. Choose or create up to 24 tasks. Price: $4.99.

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Streaks

Workflowy is a platform to capture and organize information quickly. Just open the app and start typing. Drag and drop files in-line. Infinite nesting lets you custom organize. Kanban boards and live copy provide ultimate control. Collapse unimportant details and display only what matters now. Price: Basic is free. Premium is $4.99 per month.

Evernote is a tool to collect content and keep it within easy reach. Add to-dos, photos, images, web pages, or audio to an instantly searchable platform. Bring your notes, tasks, and schedules together to get things done more easily. Price: Free. Premium plans start at $6.67 per month.

Brain.fm provides background music to focus distraction-free while stimulating the brain. Price: $6.99 per month.

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Brain.fm

Productivity Tools for Teams

Trello is a work management app with visual boards to generate ideas, collaborate on projects, organize workflows, and track progress. Access templates for project blueprints. Automate tasks and workflows. Price: Basic is free. Premium plans start at $5 per user per month.

Chanty is a team communication and collaboration tool with unlimited message history, task management, file sharing, video conferencing, and voice calls. Create new tasks from scratch or turn any message into a task for smarter collaboration. Use Kanban boards to view to visualize tasks in rows and columns. Create workflows around any need. Price: Basic is free. Premium is $3 per user per month.

Time Doctor is a tool for automatic time tracking to discover where your team excels and where it needs help. Measure and analyze how your team spends its time on each project. Access insights to recognize strong performers. Provide valuable info to team members on strengths and weaknesses, as well as when they are overwhelmed or underutilized. Price: Plans start at $7 per user per month.

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Time Doctor

Calendly is a scheduling automation platform for teams who conduct meetings at scale, eliminating back-and-forth emails. Customize reminder and follow-up workflows to move deals along. Email, text, or post your Calendly availability. Price: Basic is free. Premium plans start at $8 per user per month.

Asana is a collaboration app for projects. Choose the project view that suits your style. Manage tasks and timelines, and automate the routine work. Choose from 50 project templates. Access more than 200 integrations. Price: Basic is free. Premium plans start at $10.99 per user per month.

Monday.com is a project management system for teams. Centralize all your work, processes, tools, and files. Start with a visual board to manage anything — projects to departments. Utilize five products to run your business and collaborate on tasks, workflows, and more. Price: Free for two seats. Premium plans start at $8 per user per month.

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Monday.com

Shopify App Developer Takes on Coupon Leaks

Interviewing Dennis Hegstad about his Shopify apps is becoming a habit. He first appeared on this podcast in late 2020 to discuss LiveRecover, his SMS-based cart-recovery program. In early 2022 he returned, having sold LiveRecover and acquired OrderBump, a Shopify app to drive upsells.

He’s back. He’s now building Vigilance, an app for monitoring and blocking coupon code injections.

In our recent conversation, he and I addressed the financial harm of leaked coupon codes and Vigilant’s solution for preventing their use. The audio of that entire conversation is embedded below. The transcript is condensed and edited for clarity.

Eric Bandholz: What are you building now?

Dennis Hegstad: It’s my third Shopify app, called Vigilance. It tracks and prevents coupon code leaks. We can tell the cost of the leak and where that money went, such as Honey, Capital One Shopping, or Piggy. We can block those companies from injecting the codes at your checkout. We’re one of the first providers of checkout injection data and protection.

We can’t stop leaks, but we can stop codes from being injected at the checkout. Some brands, however, don’t mind if the codes are injected because they want the sales and are only paying, say, a 10% commission.

Regardless, we give them the data to monitor and keep that 10% if they choose.

Bandholz: You mentioned Honey. How does it interact with your app?

Hegstad: Let’s say you have Honey installed on your browser, and you go to Louis Vuitton’s ecommerce site. Louis Vuitton doesn’t offer discount codes. Honey will say no deals are found for that merchant.

But if you go to Fashion Nova’s site, Honey may offer 12 codes because that brand does deep discounting — 40% off for everybody, more or less. So you’ll get 10 or 12 codes, and Honey will say we found the best deal for you, and it’s 40% off. In reality, Honey just went through 12 codes that are all 40% off.

Cycling through Honey’s codes at checkout can take time, which frustrates shoppers. The abandonment rate at checkout goes down when Honey is blocked. Some brands, like Louis Vuitton, have no codes. For those checkouts, Honey will say that codes are not available.

Merchants using our app can generate the same message — there are no codes — at checkout.

Bandholz: So, with Vigilance there’s no reason for consumers to leave the checkout and seek coupon codes.

Hegstad: That’s right. We track checkout events around the discount. We can tell a brand if an order had an injected coupon from a specific extension. We can also tell if a coupon code was copied and pasted — usually from a social media post or a coupon directory. Shoppers who find coupon codes via Google searches and then copy and paste them typically have a higher purchase intent than someone who passively allowed Honey to apply the code.

We can provide specific events to determine which codes are injected, copied and pasted, or typed. Typing a code would infer that they had read it, especially if it’s simple, such as Beard15 or similar.

Bandholz: What’s the pricing to merchants for using Vigilance?

Hegstad: Our base plan is $199 a month for up to 5,000 orders. A merchant with 5,000 monthly orders and a $40 average ticket is doing $200,000 in monthly revenue or $2.5 million per year. That’s the very bottom of Shopify Plus.

Most of our target merchants are larger, with 10,000 monthly orders at least. For those customers, we charge $350 per month, which saves them upwards of $3,000 each month via injection blocking alone.

A brand that markets heavily with influencers and affiliates and allows injections is losing thousands a month. One code leak could result in overpaying by 900% if it’s 1,000 orders.

Bandholz: Let’s discuss finances. You’ve raised outside capital for Vigilance.

Hegstad: We raised $250,000 from operators in the Shopify and direct-to-consumer ecosystem. Those investors do not actively advise or work for us.

I entirely funded my previous two apps, OrderBump and LiveRecover. With Vigilance, I had industry friends wanting to invest. To me, it wasn’t about the money as much as the association with professional colleagues. We settled on a valuation that made sense for everyone. If we hit our goals, we should have a significant outcome with capital returns to all investors.

Bandholz: Where can listeners connect with you and learn more about Vigilance?

Hegstad: I’m on Twitter, @dennishegstad. Listeners can get Vigilance in the Shopify App Store or Vigilance.io.