Learning Keyword Planning

Keyword planning is essential for success in ecommerce and online in general. We help you get suggestions for keywords related to your products, services, or website. See estimates on the number of searches a keyword gets each month. Help you organize your keywords to see how your keywords fit into different categories related to your brand and business.

Becoming A Drop Shipper Course

Learning how to start a drop shipping in your business. This type of venture isn’t easy. Nevertheless, it’s a great first step into the world of drop shipping. You can sell to customers without holding any of your own inventory. You do not need to pay for products upfront. And if you’re serious about your new venture, you can build a large sustainable source of income for the foreseeable future. This course will guide you in how to be set up to become a drop shipping supplier

Selling to The Government Online Course

Under the Schedules Program, industry partners sell their commercial goods and services directly to government agencies. Ecommerce sites like GSA Advantage. DOD mall and others. The GSA works with industry partners to make sure they are compliant with basic federal regulations and policies and offer goods and services at fair and reasonable prices. This partnership allows opportunities for you to sell to the world’s largest buyer. That is the US government.

choosing the right ecommerce sales platform
Picking the right ecommerce sales platform!

A lot more goes into building a successful e-commerce business than you might think. Ecommerce can be just as challenging as any other type of business. And in some cases, even more challenging than a more conventional company, simply because it is so reliant upon one single variable: a third-party platform.

Ecommerce sales are set to amass 5 Trillion in 2021.

if you’re deciding to upgrade your eCommerce software to ensure you’re getting the largest possible slice of the pie, well we’re pleased to say that you’re making a very smart move.

But choosing the best eCommerce software is not as straightforward as it seems. In fact, it is actually one of the most important decisions that you make very early on in your eCommerce journey.

To help you decide how to choose the best eCommerce platform, we’ve put together this course to help you understand the factors and considerations to keep in mind when choosing a platform.

Topics covered during this course.

  1. Section 1. What is the best ecommerce platform and does it exist?
  2. Sections 2. Types of ecommerce platforms. Which type may work for you.
  3. Section 3. Cost to build and maintain various platforms.
  4. Section 4. 10 Things to consider when choosing a platform.
  5. Section 5. Questions you need to ask yourself and your platform vendor.
  6. Section 6. Choosing a platform that will last well past tomorrow.

To put it simply, if you don’t have an eCommerce platform, it is impossible for you to compete online. An eCommerce platform is the backbone of an online retail enterprise, whether it is for a B2B or B2C company. Also, the right eCommerce platform can help to streamline how your business interacts with your clients, customers and employees.

Get started!

converting website traffic course
Converting Website Traffic

Converting Website Traffic

The goal of every ecommerce business’s website is to convert visitors to leads and customers. Unfortunately, it is often difficult to know what changes to make to improve your conversion rates, as there are hundreds of variables that affect them. The only way to know is to start testing and finding out what works.

In this course we will teach you how to convert traffic on your website.

So, let us get to what you will exactly learn in this course.

This course covers:

  1. UX (User Experience)
  2. How to decision making easy on your websites.
  3. Cut our unnecessary or confusing information.
  4. Build your ideal customer flow through your site to gain conversions.
  5. Understanding purchasing timelines and revisits to convert.
  6. Understanding the basics remarketing

 

This course is great for:

  • Internet Marketers
  • Website Owners
  • Ecommerce Businesses
  • SEO Specialists
  • Affiliate Marketers
  • AdSense Earners
  • YouTube Channel Mangers
  • Products Owners
  • & more

 

Why Choose Ecommerce EDU:

The ecommerce courses on Ecommerce EDU are all about ecommerce. They also include vital topics like marketing analytics, digital strategy, and digital marketing. Much of this content comes from business universities & professionals, so it offers an extremely robust educational experience in ecommerce. There are a lot of free courses out there, and many come with the option to pay extra for professional certifications. We have it covered.

The biggest difference between Ecommerce EDU courses and others is ours drive results. No theories or guessing just real results! 

Getting website traffic
Getting Quality Website Traffic

Driving Quality Website Traffic

Welcome to Getting Website Traffic

Hello and welcome to Getting website traffic course! This course is all about free & paid ways to driving high quality targeted traffic to your website and get lots of sales and gain social media power.

In this course we will teach you how you can drive targeted traffic to your website.

So, let us get to what you will exactly learn in this course.

This course covers:

  1. SEO Foundation & Design to Build From
  2. How you can drive targeted traffic from social media pages & website pages.
  3. Drive targeted traffic from Email lists & Customers.
  4. Write articles that are SEO optimized and will attract search engines to your websites.
  5. Learn how you can turn your computer into traffic driving machine for your website and increase your online sales.

This course is great for:

  • Internet Marketers
  • Website Owners
  • Ecommerce Businesses
  • SEO Specialists
  • Affiliate Marketers
  • AdSense Earners
  • YouTube Channel Mangers
  • Products Owners
  • & More…

Why Choose Ecommerce EDU:

The ecommerce courses on Ecommerce EDU are all about ecommerce. They also include vital topics like marketing analytics, digital strategy, and digital marketing. Much of this content comes from business universities & professionals, so it offers an extremely robust educational experience in ecommerce. There are a lot of free courses out there, and many come with the option to pay extra for professional certifications. We have it covered.

The biggest difference between Ecommerce EDU courses and others is ours drive results. No theories or guessing just real results! 

Choosing the right ecommerce website platform
Choosing a Website Platform Course

Choosing the right website platform for your business can be confusing. With so many different options available, it can be hard to know the right one to choose for your business. We decided to create a course comparing the most popular website platforms out there, so you can compare them all at once and know once and for all which platform you should choose for your business.

Here are some things we will be looking at.

  • Your Needs & Sales Volumes
  • What Integrations are easy and or hard
  • Performance & Scalability of Various Platforms
  • SEO & Mobile Friendly

When 60%+ start on mobile platforms, you can’t just ignore how important it is to be mobile friendly. Often time, these searches result in final purchases, and you might just lose them if your site is not mobile-friendly.

  • Can You Add a custom domain name?
  • Can you Update meta tags and meta descriptions?
  • Can you Add captions and descriptions in images?
  • Do you have access to the robot.txt file of the platform?
  • Can you Add tags where required often required?
  • Make for easy search results.
  • Are pages built into SEO Friendly URL structures?
  • Do you have access to update the XML sitemap?
  • What API integrations does the platform have?
  • Easily hook up to google analytics & Bing Webmaster Tools
  • Customer & Order Management
  • Security

Platforms we will touch on in this course are as follows.

  • Shopify
  • Big commerce
  • Squarespace
  • Volusion
  • WooCommerce
  • Magento

We provide courses on specific platforms for example (shopify). In those courses we go info much more detail and go over the potential pros and cons of each platform.

Ecommerce Hooks and attention grabbers
Hooks & Attention Catchers For Content & Ads Course

Using a hook/grabber in your ads or content is essential to gaining an initial interaction. As a general rule, the hook/grabber should comprise less than half of the introduction, leaving plenty of room to explain the content to follow. This course goes over hooks and grabbers to take your content and ads to the next level.

JUST 8 SECONDS!!!!

No we are not talking about how long a bull rider needs to stay on an angry bull. We are talking about how long attention is given online. We only have 8 seconds to make the impression to get them to dig deeper!

Let’s make that 8 seconds count!

You can always start with a statement that is designed to build curiosity and make the audience look up and listen to you attentively.

Developing curiosity is the number 1 human emotion when it comes to engagement online. We will work on developing that curious component in your business. Let’s develop the I want to see more mentality with your potential customers.

Ask questions in your hooks and content! Yes, you will learn how to have your customers question the decisions they are making and how you may be the perfect solution. We are the solution lets show them how we can do that!

Let’s work on developing compelling messaging that focuses on trust and gives them goosebumps.

This course will cover:

Generate Curiosity
Developing Good Hooks
Making A Statement with Your Content
Use Your Imagination
Be a Story Teller

Get started!

Developing a Strong B2B Ecommerce Strategy Advanced Course Advanced
Developing a Strong B2B Ecommerce Strategy

Developing a Strong B2B Ecommerce Strategy

Successful B2B marketing in the digital age requires organizations to build strong, lasting relationships with their buyers. Even when it comes to ecommerce do not skimp on the value of meaningful interaction. No one wants to just be another number in line.

During this course we take a look at virtually every aspect of making a stellar strategy that transcends into the digital era of buying.

You can strengthen these relationships with content that shows deep understanding of your buyers’ business, demonstrates your willingness to understand their pain points adds incredible value.

With an intelligent blend of quality content, you can make sure buyers are not only into you, but ready to take the relationship to the next level.

The strategy has changed. We are now transformation from physical to digital.

Topics Covered In this Course

Simple Swat Analysis – Strengths | Weakness | Opportunities | Threats
What B2B buyer expectations look like
Understanding Your Customers Business Model
Research into what your buyers are talking about, from the questions they most frequently ask to the web searches they perform.
Is a subject matter expert and problem solver?

Understand there buying process. This will hold true to transforming it digitally.

More people are involved in the B2B buying process

There are between one and six people involved in the purchase process at 79% of companies that were surveyed, and 44% have formal buying groups or committees that review purchases. When you’re selling to a group, it’s harder to “sell” them on your product or service than it is with just one buyer. How can you deal?

Train your customers to be self sufficient in this process. They will love you for it. It will save them time and energy and be mutually beneficial.

Provides valuable consultations and education tools. With the evolution of technology this is a must have for B2B Ecommerce.
Knows about my company’s products or services.
Enrich the commercial process.
Enable interactions first; transactions second.
Make it Simple. Make purchasing decisions easier.

That customers struggle to buy comes as a surprise to many suppliers. Many senior executives at companies around the world to describe the complex-solutions purchase process in one word. Among their responses are “hard,” “awful,” “painful,” “frustrating,” and “minefield.” We find that a typical solution purchase takes twice as long as customers expect it will. What’s more, 65% of customers tell us that they spent as much time as they’d expected to need for the entire purchase just getting ready to speak with a sales rep.

How can you help your customers in the ecommerce buying process?

Productivity

To save time either for individual users or the organization overall?
To get things done with less effort.
To avoid or reduce hassles?
By providing reliable and trusted information?
By providing a clearer view into their own organization.

Operational

To be become more organized.
To reduce complexity or keep things simple?
By connecting them with others internally or externally to the organization?
By integrating your products/services with other aspects of the business?

Easy Access

By ensuing availability when and where it is needed?
By providing range or variety?
By providing products/services that can be configured to their specific needs?
Make it easy to communicate with your company. Texting is even on the menu!

Relationship

Responding promptly & professionally to their needs?
Providing expertise in the customers industry or markets?
Show we are committed to the customers success?
Demonstrate stability for the foreseeable future?
Demonstrate a good cultural fit between your organizations and individuals?

Be Strategic

Protect the customers against risk or loss?
Allow the customer to extend their reach into new geographies or market segments?
Demonstrate flexibility, providing customized products/services or support?
Enable improvements in the quality of the customers own products/services?

Be authoritative
3 key characteristics of a great B2B experience
How to choose the right technology to get the job done.
Elevate SEO, Audit, Adjust & Re-index
Don’t skimp on content marketing.
Keyword Research
Competitor Research
Connect with your customers – How will you?
Advertising – PPC is a must
Shopping Campaigns – Look to our PPC shopping course where we cover shopping campaigns and smart shopping campaigns.
Amazon Advertising Is a strong branding option.
Landing pages that are designed to convert.
Build Trust & Develop Curiosity
Speed

Yes this will be a lot to cover but as they say nothing worthwhile or sustainable comes easy!

Ecommerce Branding Course
Ecommerce Branding & Brand Positioning Course

Ecommerce businesses must build branding to develop brand loyalty. Gain trust and attract opportunities. Whether it is a traditional business or perusing today’s ecommerce opportunities one of the most valuable assets for building a brand is establishing a feeling when a customer buys a product from you.

Branding is not a logo. It is not your name. It is not some meaningless press release out to the world. It is more than a strategy laid out in a Google doc. In fact, branding cannot be seen. Branding is the feeling you have when you interact with a product or service. So, when branding in ecommerce we need to make sure we make that a special experience.

We have to think about the most amazing companies you have ever interacted with. Why does their brand stick with you? Is it the logo or the colors they chose? Is it the imagery or is it because they exceeded your expectations and built your trust all in one?

“A brand is just a perception, and perception will match reality over time.” – Elon Musk

As ecommerce owners and managers, building a powerful and engaging online brand is our most important work. It is a KPI that cannot be put to paper or tangible. But if you do it right every goal has an opportunity to be surpassed.

This course will cover:

Branding that is customer centric & building trust with your brand.
Ecommerce Emotional intelligence & All Humans love a good story
Stand out and provide a must have solution. Take the pain away please
Extreme focus on your core customer
Adjust fire, refine as things change. Evolve with the times.

Ecommerce Basics & Selling Online For Companies & Manufacturers
This online e-commerce course produced by Ecommerce EDU. We will introduce you to e-commerce strategies and techniques that you can use.
 
This is a great course to take if you are looking to get into ecommerce or are looking to sharpen up those skills. Shopping online has become essential in today’s market. Businesses can be both made or broken by their performance online.
In this course, you will learn the basics on how to be successful online. We will help you avoid crucial pitfalls of unsuccessful online sellers. That way you can take your ecommerce skills to the next level & beyond.
 
This Course Takes is 2-3 Hours to Complete
 
Sections
  • Online Brand Strategy
  • How manufacturers Start Selling Online 
  • Choosing an eCommerce Business Model B2B
  • Choosing an eCommerce Business Model – B2C 
  • Your Team & Business Infrastructure
  • Picking Platforms & Online Marketplaces 
  • Picking Platforms & Online Marketplaces – B2 Marketplaces
  •  Product Positioning
  • Moving Quickly Is life & Death in Ecommerce – SEO – SEM – PPC 
Plus quite a bit more!
 
You’re future is facing serious challenges. The world is changing quickly around us, ecommerce is no longer an option but in fact it has become an expectation. You are one step closer. We believe that too. So what are you waiting for? Start the journey in becoming an even bigger force to be reconnected with.
Get started! We are paving the way of how ecommerce should be taught!