This course covers everything from the basics, such as getting started, verifications, reports and settings. The series will go through how to monitor your site traffic, fix numerous issues reported by Search Console, as well as help searchers find your web site on Google search.
This course covers the entire google suite. YouTube, Gmail. Google Sites, Google Chat, Google Search Console, Google Ads, Google Maps, Google Merchant Center, Google My Business, AdSense, Google Workplace, Google Drive & more…
Once you understand your competitions online strategy, your e-commerce business will have a strong foundation to build on. Going forward, you can use competitor analysis to guide your overarching strategy. From shipping policies to social media marketing, you can study competitors, and read reviews from their customers to gain valuable insights on how to position your brand as the one people gravitate towards. Competition makes life harder but can also make life easier. Learn how knowing your competition online can be a huge benefit in this course.
Content without strategy is just words, images, and videos thrown into the ether, becoming part of the general background noise. Content marketing has to be tied to a purpose, with clear, defined steps on reaching your goal for your customers. Create greater engagement with targeted audiences. This helps increase conversions in your sales process and pumping up your bottom line. With the right content marketing strategy, it’s possible to increase customer engagement, generate leads, and grow direct sales. The following step-by-step course will help you create an effective content marketing strategy for your business.
Dynamic pricing has become the norm in online retailing. The dynamic pricing method is successful in attracting customer’s attention and also increases profitability for online retailers. It requires you to have a large amount of data in hand like competitors’ pricing, details concerning products and customers, and difference between supply and demand. This course walks you through ecommerce pricing tools and strategies worth implementing.
Heatmapping help you to understand how people actually use your website. A website heatmap tool helps you see what people do on your website pages: where they click, how far they scroll, what they look at or ignore. This allow you to adjust your user experience to develop better results and interactions. Optimize and refine your website. Understand your users and enhance their experience with this course.
Review gathering is a customer experience that can benefit your business. Online review engines enables insights and empowers marketing and converts more customers. Learn to gather customer feedback and reviews into one place to drive sales up for your business.
The world’s best brands use Reputation to forge strong relationships between customers and communities. There are a lot of misconceptions about online reputation management. Some companies think it’s social media monitoring, while others believe it has something to do with PR, and still others have no idea how it can impact business and sales. Managing your reputation online is critical for long term success. We guide you through what are important things to look our for when it comes to reputation management and the way your company is viewed online.
Ecommerce customer service is how online businesses provide assistance to customers with everything from making online purchase decisions to resolving issues — all while creating a seamless customer experience cross channels and platforms. Learn how to automate and respond in a digital environment. Making sure the right context is taken in your CS messaging is of the upmost importance. This course will help you with these important interactions with your potential and current customers.
Master the cutting-edge field of chat marketing and learn how to use Messenger bots, SMS, and email to connect with your audience, generate leads, and drive website conversions. Whether learning how to navigate and use Chats or implement a product feature, let us guide you step-by-step through our free Chat marketing course.
You will be able to add plugins. You will be able to add and customize widgets. Plugins and widgets created by third parties will help you solve many ecommerce problems. From automations to pop ups and customer chat on your website. It will help you take your user experience to the next level. Understanding how plugins and widgets work is essential for growing any ecommerce business.
Ecommerce integrations allow you to customize and optimize the front-end of your website (while taking care of a lot of complex processes in the background) With eCommerce integrations, the back-end applications that you use are constantly communicating with the front-end of your site. The data that is captured from your front-end, like your customer’s contact information, is automatically transferred to relevant tools like your CRM or label printing software. Any integrations you use will function just like this, allowing you to focus on other things instead. Not only can they help reduce errors and save costs, but also shorten your order cycle by eliminating manual labor. All of this allows you to be more scalable and improve your customer experience.
Ecommerce Automation is about giving your people and yourself the most important thing you can. That is time. More than that, it unleashes your teams to invest in high value work in your business. You can then automate a lot of process to untie them from those mundane tasks that bog them down. We will cover technologies used and what automations make the largest impacts for ecommerce businesses.
Pay-Per-Click (PPC) is an essential internet advertising model used to direct traffic to websites. With this internet model, advertisers pay the publisher or the website owner only when the someone clicks an advertisement. With Market Motive’s advanced PPC online course, you will be trained in the field of PPC and Paid Search. You will be able to display compelling campaigns to a target audience based on their interests and demonstrated search history. Google Ads & Bing Ads will be covered in this course.
Understand And Master Technical SEO factors. Website Optimization To Improve Page Speed And Following SEO Guidelines. Getting Indexed Into Search Engine. Utilizing Free As Well As Paid tools Available In Market. Learning Keyword Research, Webmaster Utilization, Local SEO, and Lot More. Start Building Links From Scratch. Adding Free SSL Certificate And CDN To Our Website To Increase Website Speed And Security. Protecting Website Against Negative SEO. Learn To Use Premium Tools & Much More.
This Google Trends course provides data that is available in real time; and increasingly, it’s helping people around the world explore the global reaction to major events. How trends can affect your business and popularity of products and services. The vast amount of searches — trillions take place every year — make Google Trends one of the world’s largest real time datasets. Examining what people search for provides a unique perspective on what they are currently interested in and curious about. We drive into how you can use Google Trends to benefit your business in this course.
A key part of my service portfolio is to offer SEO (Search Engine Optimization) training to people and businesses that are looking to give their website a real boost in the search rankings and raise their online profile. We can help you rank for more of the RIGHT keywords and increase website traffic from the RIGHT customers who will buy your products and services. So whether you needs some help to grow your ecommerce store, have a business website that needs more leads, or you just want to learn SEO. What our SEO training covers Our SEO training costs are very affordable and a great deal can be achieved in this course. We will help you to focus on the areas where you will gain the fastest results. Once you have a good SEO strategy in place you can build on it and really achieve some fantastic results in-house. We can give you a strong understanding of SEO, how it works and how it can benefit your business. We will explain strategies and techniques in ‘layman’s terms’ and answer any questions along the way so you can make notes and ensure you gather as much knowledge as possible.
SEO training day covers the following subjects:
An Introduction to Search Engine Optimization / Search Engine Marketing
Understanding the ‘Search Landscape’
What is Google looking for?
Making SEO work for your business
Starting your SEO Strategy
Keyword Strategy & Research – The Foundation of an SEO Campaign
On Site SEO
Off-Site SEO
FREE SEO Tools
Measuring SEO Results
Competitor Analysis
Maintaining momentum and achieve constant results
What does SEO Training cost?
Most SEO consultants will charge you $2000 or more for day of consultancy or training.
SEO Training is included in our cooperative membership costs.
In this cost we will train up to 6 people. So if you have other members of your business (i.e Internet Marketing Team) who you think could benefit from SEO training then we will train them too within the price.
Selling on Amazon. Manufacturers and distributors who are new to Amazon or are existing professional sellers now have a targeted way to reach business customers on Amazon. With a specialized suite of tools to enable B2B e-commerce, small businesses to large enterprises will find new ways to engage incremental business customers through a trusted Amazon experience
Third-party (YOU) sellers make up +50% of our $10 billion annualized sales run rate.
Selling on Amazon
Manufacturers and distributors who are new to Amazon or are existing Professional sellers now have a targeted way to reach business customers on Amazon. With a specialized suite of tools to enable B2B e-commerce, small businesses to large enterprises will find new ways to engage incremental business customers through a trusted Amazon experience
Ecommerce MGMT
5 Week Course
The course is designed to build a strong Amazon business. It is a perfect introduction to consumer behavior and understanding what drives sales on Amazon.
Search Engine Marketing, or SEM, is one of the most effective ways to grow your business and reach out to new customers. While it’s critical you use organic strategies to attract traffic over the long-term, sometimes, you can’t compete on search engines without putting money behind it — and that’s where SEM comes into play. We help you avoid critical mistakes made when launching SEM campaigns. Learn what not to do in order to drive success with this SEM course.
This advanced keyword course will develop your Keyword research skills into great SEO. Driving your website’s organic traffic. Keywords are the building blocks of SEO — without them, there’s no foundation on which to build your SEO strategy. The mastery of choosing keywords will determine the strength and stability of your SEO architecture. Finding the right keywords is a matter of mastering what seeking keywords that match your customer’s search intent.